You’ve got mail

Send postcards with Mailchimp

Direct mail is one of the oldest forms of marketing, but research has shown that it’s 10% more effective in bringing in new customers when compared to email. When partnered with other marketing channels, direct mail has proven to be a powerful way to attract new customers or engage lapsed ones. In the early half of 2017, our team worked in partnership with Mailchimp and RR Donnelly to design, test, and develop a functional prototype that would enable the creation, production, and distribution of postcards. This work was developed mobile-first and went on to inform Mailchimps release of Postcards in the fall of 2018.

Interested in learning more about this work? 
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